Search Result for "loss_leader":
Wordnet 3.0

NOUN (1)

1. a featured article of merchandise sold at a loss in order to draw customers;
[syn: drawing card, loss leader, leader]



The Collaborative International Dictionary of English v.0.48:

loss leader \loss leader\ n.
   an article of merchandise sold at a loss in order to draw
   customers.

   Syn: drawing card, loss leader, leader.
        [WordNet 1.5]


WordNet (r) 3.0 (2006):

loss leader
    n 1: a featured article of merchandise sold at a loss in order
         to draw customers [syn: drawing card, loss leader,
         leader]