Search Result for "downmarket": 
Wordnet 3.0

ADJECTIVE (1)

1. designed for low-income consumers; 



The Collaborative International Dictionary of English v.0.48:

down-market \down-market\ adj.
   designed for low-income consumers. Opposite of upmarket.

   Syn: downmarket.
        [WordNet 1.5]


WordNet (r) 3.0 (2006):

downmarket
    adj 1: designed for low-income consumers [ant: upmarket]